Seasonal and evolution promotional gifts

Abstract

This paper aims at providing an analysis of the factors that generate seasonality in the market of promotional gifts and bring to light the projections developments. This study was conducted through captured primary data in many different secondary sources who study the industry. This analysis allows the construction of a scenario for the performance of a specific sector. For this, we worked on aspects related to an existing company, so that we may encounter the most different ranges, facilities and experience the same difficulties in their day to day.